The Five W's of Web Site Evaluation:

a Primer for Teachers and Students

The Internet is fast becoming the most widely used source of information. You, if not yet, will be using this medium for research on a daily basis.

How can I think critically about the information I find on the Internet?

There are lots of great organizers, surveys and methods currently in use. Most are similar to one another, with minor variations in the names of criteria categories. Listed below are some other great resources on Web site evaluation. I believe that one should take some time to see what is available, browse through several, and pick the one that best fits your needs.

 

However, I am going to advance a slightly different approach which for me, is the best way to think about critical evaluation. One reason I like it is that I've used the same criteria to teach students how to conduct investigative reporting, and since I am familiar with that method, transferring it over to Web site evaluation is easier for me. The criteria involves...

The Five W's: Who? What? Where? When? Why?

Many of us are familiar with the Five W approach, but think about these question starters when you are investigating the validity of a Web site.

Look at the five investigative questions listed below for more details.

 

Who?

The Who? question is linked to evaluating the Web site's Authority. When you look at a Web site critically, you should try to decide if the author is credible. Sometimes the author of the page is not expressly written, but you should still be able to see who sponsored the information found on a Web site, and so the sponsor should be evaluated. You might also ask:

 

 

What?

The What? question is linked to evaluating the Web site's Objectivity. When you evaluate a Web site, it is important that you attempt to determine what the purpose of the site is. While researching the Internet, you should look for sites that are designed to inform, not sell or persuade. You should note whether the author is writing with a minimum of bias. You might also ask:

 

 

Where?

The Where? question is linked to noting the Accuracy of the information. You should be wary of Web sites that do not cite where they got their information, or provide links to other Web sites that corroborate or add to what they are saying. You should investigate the citations and evaluate them as well! Valid Web sites are free of spelling and grammatical errors as well. You might also ask:

 

 

When?

The When? question is linked to discovering the Currency of the information. A credible Web site should include the date that it was created and the date it was last updated. You should ask yourself if it is important that you use the most current information available. If yes, then you need to look carefully at the Web site to make sure this is one that you should use. You might also ask:

 

 

Why?

The Why? question is linked to evaluating what Coverage this information has across the wide spectrum of the Internet. You need to look for information that is corroborated by other sources, at the same time however, you also need to find information that is unique, and/or different from what you have already found through research. You might also ask:

 

 

Other Great Resources!

Now that you understand the concept behind Web site evaluation, you might be interested in finding out more about it , or activities designed to help you practice evaluating Web resources.

Where can I find good Web site evaluation information and activities?

 

1) Fact or Opinion (http://www.frii.com/~pmb/factop.html)

This is a Web site activity I created for use once one has been taught the Five W's of Web Site Evaluation. The activity takes the students to four different sites about the Holocaust. Students are asked to skim and scan the sites, and then evaluate each according to the Five W's.

 

2) Kathy Schrock's Critical Evaluation Information (http://school.discovery.com/schrockguide/eval.html)

Her Critical Evaluation Surveys are generally the most popular ones on the Internet. Kathy Schrock, a highly regarded educator and media specialist, has been compiling information regarding Web site evaluation for several years. She provides loads of links to other information about Web site evaluation, and a critical evaluation survey for each - elementary, middle, and secondary school levels.

 

3) The Good the Bad and the Ugly, or, Why It's a Good Idea to Evaluate Web Sources (http://lib.nmsu.edu/staff/susabeck/eval.html)

Susan E. Beck, Instruction Coordinator at New Mexico State University has created a terrific site that can be used with students who are learning to evaluate Web sites. Susan details the criteria used to evaluate sites, i.e, Accuracy (Where), Authority (Who) Currency (When), Objectivity (What), and Coverage (Why) - supported with links that enhance the understanding of the criteria. Also, Susan provides a list of super examples of Web sites that you can use with students to practice their evaluative techniques.

 

4) Thinking Critically about World Wide Web Resources (http://www.library.ucla.edu/libraries/college/instruct/web/critical.htm)

Esther Grassian of UCLA College Library has written a brief outline regarding the questions one should pose while evaluating a Web site. This site would benefit older students as it provides more investigative questions they can use to determine reliability.

 

5) Evaluating Web Resources: Links to Examples of Various Concepts (http://www2.widener.edu/Wolfgram-Memorial-Library/examples.htm)

Janet E. Alexander and Marsha A. Tate at Widener University created a list of links to various Web sites to further your discussion with students regarding Accuracy (Where), Authority (Who) Currency (When), Objectivity (What), and Coverage (Why) and other Web page evaluating criteria.

 

6) Ed's Oasis - Critical Evaluation Surveys (http://www.edsoasis.org/2guide3.html)

Ed provides a unique approach to evaluating Web sites. He has created a scoring guide to tally up the good and bad points about a particular Web site. The score determines whether or not you should use the site. He has a short form for students as well, but I believe teachers should take a look at it for their own use as well.

 

 

Page Address: http://www.frii.com/~pmb/webeval.html

This Web site was developed by Diane Lauer, Conrad Ball Middle School, to help teachers and students learn to critically evaluate Web sites. It was created on 11/9/99. The sources listed above were used as resources for this site. If you have any questions or comments please email me.